Why not be proud of our own artistes: Aditya Narayan on frenzy for foreign musicians

Before heading for his US tour (Bade Miyan, Chote Miyan) with dad Udit Narayan Jha, singer Aditya Narayan Jha shares how selling tickets is the most important thing at the end of the day, “Social media numbers on your page can never convert into ticket sales. At the end of the day, only talent matters.”Ask him about the recent ticket frenzy for live shows, the recent example being Coldplay concert tickets selling out like hotcakes, and the 37-year-old responds, “I feel we are going in the wrong direction.