Radhika Gupta Says Spend on This, Not Just SIPs: Her Key Advice

Radhika Gupta, CEO of Edelweiss Mutual Fund and a strong advocate of SIPs (Systematic Investment Plans), recently shared a more balanced view on money management. While acknowledging that her job is to promote SIPs, Gupta urged young Indians to also enjoy the rewards of their hard work.

In a heartfelt post on social media platform X (formerly Twitter), she wrote in Hindi and English:

"Started this journey with a dream, now a small joy fills my heart. The sweetness of hard work is a different kind of joy."

She added, "Save, but also spend on things that bring you happiness, because it makes the journey worth it. Life isn’t a race to have the highest NAV or the most rupees—it’s about living joyfully. A middle path exists, and it’s a good one."

Gupta, known for her candid interactions with retail investors, also warned in June against following finfluencers blindly. She noted that many promote risky, high-return products using FOMO, which may not suit average investors. Instead, she continues to endorse SIPs for their long-term stability, but stresses the importance of understanding what you invest in.